Unlimited users.
WARC is a database providing access to advertising and marketing information from various sources. The searchable sources include organizations of various countries, monographs, conference papers, abstracts (including ‘Market research abstracts’) and the full-text of various journals, including the International journal of Market Research, the Journal of Advertising Research, the International Journal of Advertising, Admap, the Journal of Advertising History and Market Leader.
Start off broad:
gentrification and airbnb
Scroll through results and pick up keywords
| gentrification | airbnb |
| displacement | sharing economy |
| transformation of neighborhoods / cities | peer to peer / p2p |
| short-term rentals |
Who is impacted?
| minorities / marginalized populations |
| elderly / senior citizens |
| people with disabilities |
| specific groups: african americans, blacks, location specific ethnic communities (ex. Polish in Greenpoint) |
| socio-economic status / low income / affordable housing |
How is impact measured?
| rent / rent gap |
| demographics |
| housing availability and affordability |
| segregation |
| labor / workforce / jobs |
Lastly, consider paying attention to geography where relevant. Policies for short-term rentals in New Orleans are different than they are in London.
Unlimited users.
Google Scholar uses the popular Google search engine to enable searches for scholarly materials such as peer-reviewed papers, theses, books, preprints, abstracts and technical reports from broad areas of research. It includes a variety of academic publishers, professional societies, preprint repositories and universities, as well as scholarly articles available across the web. Google Scholar includes full text and citations.
Use this link to access Google Scholar, and see our Google Scholar Guide for information on using this resource.
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