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Industrial classification codes (NAICS & SIC) are used to classify and measure industry activity. Knowing the code for your industry will help you find reports, articles, and other information about that industry.
Steps to take:

Country, Company & Market Research

Country Research Guide

  • Doing Business In..... Guides For Starting A Business In Other Countries
  • Economic Information By Country
  • Industry Information By Country
  • Market & Investment Potential
  • Political Risk

Company Research Guide

  • Analyst Reports
  • Annual Reports & SEC Filings
  • Company Information
  • Competitors
  • Corporate Structure
  • SWOT Analyses

Market Research Guide

  • Advertising Expenditures
  • Consumer Behavior
  • Demographics & Target Markets
  • Market Research Databases
  • Product Research
  • Public Opinion & Viewpoints

Business Librarian

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Loretta Wallace, MLS
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All consultations will be conducted online using Zoom.

Please send all questions about class assignments, database resources or research projects via email.

l.wallace@austin.utexas.edu

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