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Industry Research

Geographic Survey Data

Psychographics:
Analysis of consumer lifestyles to create a detailed customer profile. Market researchers conduct psychographic research by asking consumers to agree or disagree with activities, interests, and opinions statements. (BusinessDictionary.com)

Geographic Consumer Survey Data

How to view selected "Data Variables".
  1. New Project - Select target area
  2. Select one or more “seed” variables - # Total Population
  3. Create Project - view map
  4. Select "Ranking" right-hand side of page to view data variables.

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