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BA 324 - Business Communication

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BA 324 - Business Communication

This guide was created to help students locate and utilize the resources needed to successfully complete assignments for the course.

Interlibrary Services Department

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Company, Country, Industry & Market Research

Company Research Guide

  • Analyst Reports
  • Company Profiles
  • Competitors
  • SEC Filings
  • SWOT Analyses

Country Research Guide

  • Doing Business In..... Guides For Starting A Business In Other Countries
  • Economic Information By Country
  • Industry Information By Country
  • Market & Investment Potential
  • Political Risk & PESTLE Reports

 

Industry Research Guide

  • Five Forces Analysis
  • Industry Classification
  • Industry Reports
  • Ratios & Statistics
  • Trade Information

Market Research Guide

  • Advertising Expenditures
  • Consumer Behavior
  • Demographics & Target Markets
  • Market Competition
  • Market Research Databases
  • Public Opinion & Viewpoints

Business Librarian

Loretta Wallace, MLS's picture
Loretta Wallace, MLS

All consultations will be conducted online using Zoom until further notice.

Please send all questions about class assignments, database resources or research projects via email.

l.wallace@austin.utexas.edu

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